Rose Pezzuti
Account Manager
Rose has always had a knack for writing and storytelling. From a young age she would bury herself in book after book, dreaming that she would write one of her own someday. Her curiosity and her creative mind fueled what has developed into a lifelong love of words.
A high school journalism class set Rose on a path to incorporating writing into a career. She was especially drawn to writing about people and using words to capture who they are and what they experienced.
Now, as a communications professional, Rose has the opportunity to connect with people daily, whether in a client meeting to set goals or during an interview to craft a news release or feature story.
Her outgoing personality and ability to easily connect with others is an asset as she strives to become part of clients’ teams and the school communities she supports.
Rose joined LBC with experience in school communications. She has seen firsthand how effective communications can build understanding and awareness to make a school community stronger. She also has planned events – like a backpack giveaway for 500 youth in need – to directly benefit students. That particular event gave her energy and enthusiasm for this work that still fuels her today.
At LBC, Rose has worked with a variety of education clients, bringing ideas to enhance district newsletters, websites and many other forms of communication. She also leads strategies for bond referendum communications campaigns to inform communities about the need for school building improvements and the opportunity for state funding that’s contingent on voter approval. Quickly working to satisfy new clients, she has helped boost media attention, bringing school district news far beyond the local community. Rose is proud to have contributed to the Rutherford Public Schools newsletter that won a 2024 Best in Class/Award of Excellence award from the New Jersey School Public Relations Association.
Rose’s adaptability and ability to remain calm makes her an ideal consultant for all situations. She is strategic in her approach, sticking to the plan when necessary but knowing when to pivot, reassuring her clients along the way.
Rose’s large Italian family is one of the reasons she thrives as a member of a team. She takes something from each member, open to learning something new each day. That willingness to learn and grow ultimately benefits her clients.
Affiliations & Education
Rose is an alumna of William Paterson University where she earned two bachelor’s degrees in communications with focuses in public relations and journalism.
Outside of Office
Rose loves everything active and adventurous and often lets her curiosity lead the way. She is an avid foodie who enjoys trying local gems along her travels. She spends endless time with her family and is the proud “cool” aunt to her nephew and niece.