VIDEO PRODUCTION
Stop them as they scroll with high-energy content that delivers your message
LBC creates videos that help you reach your community where they are – and connect with them on a new level.
We develop brands and relationships through social media reels. For campaigns that require an explanatory approach, we break down large concepts into short videos.
Through a speaker’s smile, tone and body language, video can build trust more powerfully than words alone. LBC makes the most of the medium by collaborating closely with clients. We channel effective messaging into scripts that reflect your voice, record engaging footage, and create graphics that reinforce key information.
Ready to tell your stories to a captive audience? Contact us.
Let’s get rolling!
LBC will bring your video concept to life or provide inspiration for a personality-driven project. Here are just a few ideas for videos to help connect with your community.
Social Media Videos
Estimated run time of 30 seconds to 1 minute. Filmed on site or in first-person (selfie-style)
- Day in the life: Students/staff/administration bring us into their world by talking about their experiences. We pair this with supplementary video that follows the individual throughout the day.
- Student takeovers: In these tour-style videos, we work with students to “take over” a school social media account to showcase an activity, sport or other passion. Topics are pre-approved and videos are reviewed before posting.
- Before and afters: These are ideal for highlighting building projects, athletic field upgrades and new technology.
- Student testimonials: Students share their authentic experiences in these videos that can support retention and recruitment.
- Fan favorites: This simple approach is a natural on social media, with speakers talking about their favorite teachers, favorite moments, favorite things they have learned, etc.
- Alumni spotlights: Where are they now and how did they get there?
- Trending videos: Boost engagement with your own take on popular formats.
Longer Form Videos
When there’s more to see and say, LBC will ensure visuals and pacing keep audiences engaged. Our strong relationships with production companies mean that no client request is too large or complex. We recommend a maximum of 4 minutes for longer-form videos, which are ideal for websites, YouTube and emailed messages.
- Testimonials
- Updates on building additions and renovations
- Overviews of school academic, athletic and extracurricular programs
- Superintendent search videos, to be distributed to job candidates, that highlight school staff testimonials and program overviews
- Welcome video for schools to share with new families or organizations to share with new staff or clients