A Graduation Marked by Paws-itive News

A Graduation Marked by Paws-itive News

Case Study A Graduation Marked by Paws-itive News Clients: EducationServices: Media Relations District’s Certified Therapy Dog Brings National Media Attention to Scotch Plains-Fanwood Public Schools THE SITUATION Many districts have embraced the benefits of pet...
Patience and Perseverance Lead to Today Show Coverage

Patience and Perseverance Lead to Today Show Coverage

Case Study LBC Pitches, Helps Produce Human-Interest Story for Middle Township School District Clients: EducationServices: Media Relations Patience and Perseverance Lead to Today Show Coverage THE SITUATION Middle Township School District (MTSD) teachers and staff...
Barnegat School District Triples Impact with Media

Barnegat School District Triples Impact with Media

Case Study Barnegat School District Triples Impact with Media Clients: EducationServices: School Communications, Media Relations Pitching Highlights Academic, Athletic Success THE SITUATION Part of strong media relations is being able to identify a great story, like...
Retirement Community Flexes Virtual Creativity

Retirement Community Flexes Virtual Creativity

Case Study Retirement Community Flexes Virtual Creativity Clients: CorporateServices: Media Relations Spreading Happiness During the Hardest Times THE SITUATION As residents and associates at The Watermark at Logan Square adapted to the “new normal” of retirement...
Partnership Shows Government in a New Light

Partnership Shows Government in a New Light

Case Study Partnership Shows Government in a New Light Clients: MunicipalitiesServices: Media Relations Media Coverage Focuses on Environmental Support THE SITUATION The government of Middle Township, N.J., has a valued and longstanding partnership with the...